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How Can I Explain How a Machine Works to a Jury?

Many attorneys have been faced with the challenge of teaching a jury how a complex machine works.  This challenge is common in intellectual property disputes, but also appears in personal injury litigation and other matters.  In cases such as these, juror comprehension can be difficult to achieve due to lack of familiarity with the subject […]

What Are the Best Techniques for Inserting Video Testimony into Your PowerPoint?

If pictures are a worth a thousand words, videos can be priceless.  There are very few media better at evoking emotion in jurors’ minds than a well-made video.  Videos are an efficient way for trial attorneys to establish credibility, communicate a story, support a narrative, all the while breaking the monotony of a presentation.  And […]

Part II -The 7 Keys to Effective Litigation Timelines

Our final four distinguishers are all about words, and how you use them. Despite the value of non-verbal cues discussed in Part I, words have their own indispensable place in your timeline—and can themselves be powerful visual cues: 4) Font Choices in Trial Graphics Are About Legibility, Not Flair Always start with legibility. As a […]

Timelines: The Jury’s Roadmap to Your Case

“You can’t miss this event!” your friend exclaims.  “It’s simple.  The event is on the left-hand side of the street, two blocks down Lincoln Avenue.  You’ll hang a right onto Third, before the gas station.  Third is a few miles straight ahead once you exit – when you’re on the freeway, just keep your eyes […]

BASIC RULES for Effective Courtroom Presentations

Entertaining storytelling doesn’t have to come with pictures.  I can recall listening (at a very young age) to radio theater and imagining the settings, the faces, the colors and the action from those remarkable voices and sound effects.  But pure entertainment was the objective then and, other than remembering the sponsor name/product, it was not […]