BLOG

New Media’s Impact on Jurors (and How Your Trial Graphics Should Respond)

Part I Jurors: Then vs. Now Your trial graphics do not live in a vacuum.  Their success is based solely on their effectiveness with the audience – your jurors.  Of course, no two jurors are exactly alike; their needs and wants are a moving target.  So how can our graphics possibly meet the communication expectations […]

Defending Premises Liability Cases with Video Surveillance Footage

While you can’t bank your whole case on a short video clip, the presence of “hard” video evidence jurors can see with their own eyes is much more persuasive than being told what happened.  (Especially when they’re being told by two different lawyers or experts with opposing motives and viewpoints.) To that extent, jurors really […]

Does Court-Provided Audiovisual Equipment Help or Hinder?

Courtrooms new and old across the United States are being outfitted with some of the latest audiovisual equipment.  Lots of time and money have been spent planning the best equipment to install, where to install it and how the judge will control it. With that said, the setup is often designed around the judge’s view […]

How Do I Maximize Jury Comprehension Using Animation?

It’s widely accepted that visuals in the courtroom are a powerful storytelling device. We prefer to say that they can be powerful.  The actual efficacy of any trial graphic, in fact, hinges on an understanding of how people learn from multimedia presentations.  Our clients often ask us why animations and graphics are so persuasive in […]

What are the Best Colors for your Trial Graphics?

In a previous blog, we discussed the use of colors as one of the seven keys to effective timelines.  Because the colors used in trial graphics vary greatly, we wanted to dive into the psychology behind colors and how, when and why certain colors are used. Understanding Color Psychology Color can evoke an emotion, create […]

3D-Printed Trial Exhibits: Futuristic Technology, Old-School Storytelling

Let’s go back several decades.  For a moment, picture this:  It’s a hot summer day; windows are cracked in a large, packed courtroom.  We center on an attorney (maybe a Gregory Peck type), unfazed by the heat, of course, mid-case, pacing before the jury box with a confident stride.  Today, in this moment, he’s trying […]

Is It Ethical to Research Jurors Online during Jury Selection?

With limited time and opportunity to question jurors during voir dire, attorneys are increasingly turning to jury consulting firms to conduct online research in hopes of learning more about the people who may be deciding their cases.  Internet research of a jury panel can produce a wealth of information – information that jurors may not be forthcoming or candid about during voir dire, information that the judge may deem […]

Timelines: The Jury’s Roadmap to Your Case

“You can’t miss this event!” your friend exclaims.  “It’s simple.  The event is on the left-hand side of the street, two blocks down Lincoln Avenue.  You’ll hang a right onto Third, before the gas station.  Third is a few miles straight ahead once you exit – when you’re on the freeway, just keep your eyes […]

Part V – Trial Graphic Fundamentals: Coming Trends

This blog is the fifth and final in a series that focuses on the fundamentals of trial graphics. Its content is based on a program Adam Bloomberg, Litigation Insights’ Managing Director for Visual Communications, co-presented with Bryant Spann, Partner at Thomas Combs & Spann PLLC, at the 2014 Midyear Meeting of the International Association of Defense […]

Presentation Technology: 5 Things To Consider When Using A Mobile Device To Present Your Case

Imagine a world where you no longer have to lug around your clunky, 7 lbs. laptop computer from the office to court to your house and back again. Imagine a world where you are free from that literal baggage. Well that world is here. With modern technology, it is now easy to visually present complex […]

« PREVIOUS